The Social Media Revolution – It’s Happening With or Without You!

Social media tools: powerful …highly effective … and yes unavoidable!
Marketing has changed, gone are the gatekeepers. Still think you are in control of your message? To a certain point you are, but so are your customers and your potential fans. Your message of providing a phenomenal product or indispensable service is your task to communicate [...]

The List of 30 Twitter Tools by Function

Social Media tools, like Twitter, allow for a new way of spreading your message in a relaxed, conversational way. Twitter is becoming one of the most powerful business communication tools on the Internet, used for networking, word of mouth marketing, promotion, traffic generating, learning, and teaching.
Here is the list of 30 tools that can help [...]

Social media: free tools and advertising for career growth

Just like a product or a business, you need to develop a personal brand and a powerful circle of influence in order to propel your career forward.  
According to some recent studies while both sexes still use social networking sites in huge numbers, women are the ones holding down the fort.
It’s no shock that men and women act [...]

Corporate Branding Strategies | Social Media Reputation Management

Let’s face it…you can’t possibly please everyone, try as you might, there may be someone out there who doesn’t like you, your product or something else about your brand.  What do you do if someone writes a negative blog post, tweet or facebook post?
At Supreme Social Media, as five partners from diverse business backgrounds and [...]

Create Positive Results with Social Media Action Plan

Now that you have learned and seen the light about adding social media marketing mix to your overall marketing strategy, it’s time to create the plan that will fit and support your overall marketing goals. Setting goals, planning, and creating strategies in order to reach your business goals is a number one priority for all [...]

Social Media is a Learning Experience

Social media exploded on the scene in 2009 as a  NEW marketing approach and for many it is now a big LEARNING experience. We may now be ready and willing to make adjustments to our understanding of the term “social marketing” but in order to produce favorable results, we’ll need to create a plan of [...]

GAP Marketing | Goal Setting for Marketing Success

I recently asked a potential client what his goals were for 2010 and he said, “Make a million dollars.”  When I asked him about his strategy for getting there, he was silent.  You see he’d confused a wish with a goal.
Wikipedia offers this thought on goals versus desires: “A desire or an intention becomes a [...]

Google Caffeine–the New Rules of Search Engine Optimization

There has been a lot of buzz lately around Google’s new search algorithm, Caffeine.  Search engines employ algorithms to determine which websites rank for which keywords.  That is how search engine’s operate and the more relevant results they provide you with, the more you will use one search engine over another and the more advertising [...]

Take your Social Media Image Seriously

Your Facebook® profile and your Facebook® Fan Page are two  key social media touch-points for connecting with potential clients.  Creating your on-line funnels in a variety of social mediums helps people find you and clearly understand the service you provide.  Now, the yellow pages will do the same thing but social mediums let customers engage with you [...]