How do entrepreneurs integrate social media into their overall marketing strategy?

The consensus: It’s time to roll up your sleeves and get serious!
As social technologies approach universal participation, business owners need to change their attitudes. The question “Should I start?” is no longer relevant (you should). The new question is, “What are my customers open to, and what are my competitors doing?
The exploding numbers associated with [...]

The Social Media Revolution – It’s Happening With or Without You!

Social media tools: powerful …highly effective … and yes unavoidable!
Marketing has changed, gone are the gatekeepers. Still think you are in control of your message? To a certain point you are, but so are your customers and your potential fans. Your message of providing a phenomenal product or indispensable service is your task to communicate [...]

The Scoop on Google Buzz | Social Media Training Tips

Early Adopter Alert: Google announced their entry into the social networking arena yesterday with Google Buzz. Initially only available on your mobile device, Google began rolling it out to computers this morning. So if you’re a Gmail user, you most likely woke up this morning to discover that this new social network [...]

Facebook Celebrates 6th Birthday and 400 Million Users by Rolling Out New Redesign

Just a short year ago, Facebook was at less than 200 million members strong.  Since then, Facebook has more than doubled its membership, created a strong platform for businesses and rolled out several redesigns.
Mark Zuckerberg’s announcement about Facebook reaching another milestone of 400 million users was published in his Thursday evening blog post as Facebook [...]

Organizing Social Media Tools

Social marketing and networking is no longer hype, major news, or some unexplained phenomena.  It is definitely becoming a standard practice of communicating with your prospects and customers. It is a new way of marketing that is accepted, tested and practiced by many large corporations, small business, entrepreneurs, and professionals.
Most of us are recognizing these [...]

Social Media Marketing Tools and Tactics For Maximum Visibility

Using social media marketing tools and tactics, strategically, can provide entrepreneurs, speakers and small businesses with maximum visibility with minimum effort

Twitter FUNdamentals Webinar Questions Answered

 
Thank you to all who registered for Ladies Who Launch webinar “Twitter FUNdamentals” on Thursday 01/21/2010 and to all of you who joined us on the follow-up Question and Answer call on Tuesday 01/26/2010.  As promised, here are the answers to the questions you submitted via e-mail and during the live webinar session. We promised [...]

8 Ways to Establish Yourself as an Expert

There is no doubt that social networking sites such as Twitter, LinkedIn, Facebook… and others are extremely popular; that blogging and writing articles about your area of expertise or passion build rapport and credibility and brings you closer to your prospective customers; and that creating collaborative joint ventures can instantly expand your market and grow [...]

7 Avenues of Social Media Marketing

Are you struggling to stand out in the sea of competitors who offer similar services or products?
Are you passionate about what you do but find it difficult to monetize your passion?
Would you like to increase your sales and boost your profits without adding to your expenses?
There is no doubt that social media tools are becoming mandatory for personal [...]