How do entrepreneurs integrate social media into their overall marketing strategy?

The consensus: It’s time to roll up your sleeves and get serious!
As social technologies approach universal participation, business owners need to change their attitudes. The question “Should I start?” is no longer relevant (you should). The new question is, “What are my customers open to, and what are my competitors doing?
The exploding numbers associated with [...]

How to Increase the Number of Fans on Your Facebook Fan Page

You’ve set up a Facebook Fan Page, using your name or your business name and a short business descriptor. You’ve uploaded either your photo or your corporate logo. You’ve become a fan of your own page so that the page updates show up in your profile stream for your friends to see and [...]

Top 10 Ways to Use Twitter Effectively For Business

At first Twitter may be a confusing tool in which you are limited to only 140 characters or less per tweet. How can this restricted communication help your company? It teaches you how to condense your thoughts and compress your words in order to create a meaningful, strategic message.
With Twitter, you will have the opportunity [...]

The Social Media Revolution – It’s Happening With or Without You!

Social media tools: powerful …highly effective … and yes unavoidable!
Marketing has changed, gone are the gatekeepers. Still think you are in control of your message? To a certain point you are, but so are your customers and your potential fans. Your message of providing a phenomenal product or indispensable service is your task to communicate [...]

Please stop with all the Fluffy Pillows and Food Fights

A popular question we often hear at Supreme Social Media is “How do I get rid of those annoying Facebook applications my friends post on my  Personal Profile Wall?”
Here’s our Supreme Tip!
As lovely as the Heart, Drinks, Fruit, Burgers and Pillow gifts your friends send you on Facebook not everyone appreciates them and it can sometimes [...]

Outsource Social Media Conversations? Not so fast…

“I don’t have time to do my company’s social media. Can’t someone just do it for me?”
Sound familiar? I always reply, “Think about that for a second.  Would you hand your business cards to someone and tell them to pose as you at the next Chamber of Commerce or other networking event?”  “Don’t be silly, [...]

YouTube celebrates its 5th birthday, a look back at some meaningful moments

YouTube was born five years ago and with 425 million unique visitors a month worldwide, YouTube is now the fifth largest website in the world. Their slogan: Broadcast Yourself!
Online video viewing continued to reach record levels with 33.2 billion videos being viewed during the month of December alone. Here in the U.S., 134.4 million viewers [...]

The Scoop on Google Buzz | Social Media Training Tips

Early Adopter Alert: Google announced their entry into the social networking arena yesterday with Google Buzz. Initially only available on your mobile device, Google began rolling it out to computers this morning. So if you’re a Gmail user, you most likely woke up this morning to discover that this new social network [...]

The List of 30 Twitter Tools by Function

Social Media tools, like Twitter, allow for a new way of spreading your message in a relaxed, conversational way. Twitter is becoming one of the most powerful business communication tools on the Internet, used for networking, word of mouth marketing, promotion, traffic generating, learning, and teaching.
Here is the list of 30 tools that can help [...]

How to Download YouTube Videos

YouTube has fast become the second largest search engine behind Google.  You can search and find jus about any topic from how to fix a leaky faucet to some funny and moving content.  If you find a video you’re particularly fond of and would like to save it to your computer there are several online [...]

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